How to Get More Referrals for Your Beauty Business. Are Your Clients Sending You a Ton of Referrals? When a client sends you new business, this is known as a referral. A referral is the best way to get new clients as it came from a trusted source and someone that has already done business with you. The question is why aren’t they? The most common reason for not getting referrals is simply because people don’t ask for them. To get referrals you must be proactive in getting them. Asking is the simplest way to get a referral. However, most people are either too embarrassed to ask, not comfortable with asking, or too busy to ask so they abandon the thought all together. Some beauty techs, just hope their great services will make their clients refer someone. They can actually send you a steady stream of new business every month if you set it up so they can. To get referrals consistently you must include getting referrals as part of your marketing plan. Send your clients a Thank You card a day or so after you service them. Thank them for their business and end with saying if they know of anyone looking for a nail technician to please give them a card. Include 2- 3 of your business cards in the Thank You card. To sweetened this deal, include a voucher for your client inside that perhaps give them a free gift when they return to you, or a coupon off to a complimentary service like a massage or hair salon. Give your clients a referral card. Read this article about how to start a successful referral program for your salon. From planning to promotion to management, referrals will grow your salon. Referral Program Terms and Conditions. The Balensi Spa Referral Program makes it easy for you to share your knowledge about Balensi Spa with your friends and. How to Get Referrals for Your Beauty Business. If you know of anyone looking for a great nail salon please let. Lets take Referral Program #3 from our list of. Our salon software takes care of all the hard work for you. Start growing your business today. Trusted by over 50,000 salon owners. Try it free right now! Get tips on creating an effective cash referral program. Learn how to build a referral program that will attract people to get sales and earn you more profit. The Referral Program Breakdown. Print and hand out Lox Salon Referral Cards to all of your friends. Your friend brings in their referral card and you both save. About Tracy Perry Salon, Gulfport, MS referral program-The highest compliment would be for you to refer your friends, family and co-workers to our beauty salon! How to Design a Referral Program for Salon Clients. Another alternative is to let the referral program be cumulative -- three referrals earns a manicure. The best compliment we can receive is the referral of family & friends. For every referral you send in, they will receive $10.00 off their first. Finally A “No-Brainer” Referral System that Works. What is the cheapest and most effective way to get new clients into your salon? Getting client referrals from. On this card you may offer a free mini makeover or a free mini manicure. Partner up with someone (or business) that offers a great complimentary service that you provide like a massage therapist, spa, hair salon. Give them some referrals cards or coupons. Ask that they they give one to each of their clients and in turn you will do the same. This way the 2 of you can refer business to each other and it cost you nothing. You should always check to see if your clients are satisfied and happy with your work, policies, customer service etc. End it by saying we/I appreciate referrals. If you know of anyone looking for a great nail salon please let us know. Simply fill in their information below, bring with you on your next appointment and we’ll give them a call. Have your clients bring a friend in for a special friend day “mini” manicure. Plan this for one of your “slower” days of the week. Be creative with your friend day, you want to “wow” them so they come back. Around the holidays make gift cards for your clients to give out to their friends. Make the cards tie into whatever holiday it is, Valentines Day, Xmas, Sweetest Day. Give your client a flier that outlines your referral program. Advise them you will give them XYZ for every person that they refer. This list represents examples of different referral programs you can implement into your business to bring in new clients. Now Lets Create a “System” for Getting a Constant Flow of Referrals using These Programs. Having a referral program does you no good if you are not using it. You will need to sit down and create a strategy that you will implement for getting referrals consistently. You do this by creating a referral system that your business will use daily, monthly, yearly as routine practice. It’s much more stable than the “wait and see if my client will refer someone to me” approach. Lets take Referral Program #3 from our list of referral programs above. Instead of partnering with 1 business, you can partner up with 3, 4, 5 even 1. Thus doubling the amount of referrals you can get monthly from this 1 program alone. Now add this into your referral system. You are now setting your self up with even more avenues to get a lot of referrals. Getting referrals is a marketing strategy that you will need to work, to get it to work for you! Give Referrals. Another strategy to get folks referring people to you is to refer people to them. Are any of your clients massage therapist, personal trainers, chiropractors why not refer them business as well. You can also let them know about great restaurants, great places to take kids, and the such. Recommend and refer things that are beneficial to them. So when you ask for a referral , they will be more than happy as you are always referring and giving them good tips! Work with Your Best clients. If you have clients that come regularly and have been with you for a while. Ask them for referrals. Tell them you are looking for more clients just like them that’s looking for the same kind beauty services. By letting your client know what kind of referrals you want, they know who to send to you. Thus giving you referrals that are going to be great long term clients. Offer Incentives. To get people motivated to send you new business offer incentives like a free gift, discount, free service of some sort. You will need to decides what works best for you and what you think your clientele may like. Be careful as to what you give away. You don’t want to give away more than you are receiving or your risk not making a profit from all those referrals. Make it Easy for Your client to Refer You. Your clients are busy folks too dealing with everyday life happenings. So make it almost effortless for them to refer you by providing them with referrals cards, fliers or something they can give to the person they are referring. Make it even easier to refer you by word of mouth by providing top notch customer service they can “brag” on. Your client should feel that when they refer someone to you, that person is going to be delighted and grateful to have been sent to you. The Power of Thank you. Thank everyone that send you a referral, call them and follow up with a hand written Thank you card. You must make your “refer- er” feel appreciated. When they feel you appreciate them sending you clients, they will send you more. Keep your client “in the Loop”When your client refers someone to you, follow up when them and let them know how it went. Sometimes, it’s nice to let your client know what happened with the referral so they are not left to wonder. In conclusion. Getting referrals is all about planning and creating a system for getting them. Use these tips to help you get more referrals than you can handle every time! If you like this post Re Tweet it! Much Success! Candace Harrison. Looking for Marketing Help for Your Beauty Business? Nail Technician & Cosmetologist Marketing Boot Camp! Learn Top Marketing Strategies to Grow Your Beauty Business. Reference Referrals.
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December 2016
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